Support to the switch from analogue to digital cable
In 2018 the comprehensive conversion from analogue to digital cable television is entering the final phase. The vast majority of cable TV viewers now use the large choice of TV programs in the digital standard.
The media authorities have jointly launched with industry associations, cable operators and TV broadcasters the initiative „Digitales Kabel“ and have also founded a project management office. Goldmedia was commissioned to the operations of the office. The function of the jointly financed project management office concerns the communicative support to the transition to sole digital TV distribution on cable networks. Along with information and assistance for cable customers the project management office performs concrete support in order to ensure a regional coordinated switch in cable networks involving the housing sector, specialist retailers and equipment manufacturers.
The members of the initiative „Digitales Kabel“ are the media authorities, the cable association ANGA, network operators Telekom Deutschland, PŸUR and Vodafone, the commercial broadcaster association VPRT and the broadcast groups ARD, Mediengruppe RTL Deutschland and ProSiebenSat.1.
Project period 2018
Dr. André WiegandManaging Director and Partner
Tel.: +49-30-246 266 0
+49-30-246 266 0