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Call Media in EuropeKlaus Goldhammer, Marcel Piopiunik, Michael Lessig, Mathias Birkel (July 2007)

This study examines the link between media content (on radio and TV programmes) and interactive premium phone services. It is a comprehensive research project to address the broadcasting market segment “Call Media” in detail in different European countries: Austria, France, Germany, Italy and Switzerland.

The study examines the economic potential for offers based on premium phone services, such as voice, fax-/data as well as SMS/MMS-services, which directly refinance the broadcasters’ programmes.  

  • Book Call Media in Europe

    124 pagesn, 62 tables and charts

    With costs
    Terms and conditions by provider
    VISTAS

    The study examines the economic potential for offers based on premium phone services, such as voice, fax-/data as well as SMS/MMS-services, which directly refinance the broadcasters’ programmes.

     

     

    Pages: 16
    ISBN: ISBN 978-3-89158-461-3

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Mathias BirkelSenior Manager

Tel.: +49-30-246 266 0

Mathias.Birkel@Goldmedia.de

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