Premium content for triple-play in the sport business sector
In close consultation with the client, a production concept was developed that, in turning away from traditional TV formats, maximizes the benefits of its IP-based distribution channels and offers the viewers various forms of interaction and packaging.
With the simultaneous production of live and on-demand content in HD quality, the acquired rights could be optimally exploited and the best live and recorded content could be created for all three of the client's platforms.
The flexibility of the production concept allows even future technological developments to be utilized quickly and without complication.
The product was launched on schedule and the client had already exceeded their goals within the first year.