Report IPTV 2014 Business ModelsMathias Birkel, Dr. Klaus Goldhammer, Michael Schmid, Dr. André Wiegand (May 2009)

IPTV 2014 analyses the development of IPTV in Germany, Austria and Switzerland. The report discusses the business models and strategies adopted by IPTV platforms across the GSA-region (Germany, Switzerland and Austria).

The report has found that the construction and operation of an IPTV platform is only economically viable for a telecom company with a critical mass of 2.5m broadband customers. TV revenue alone does not make IPTV a commercially attractive business model. Even for large network operators, IPTV is often only profitable due to the overall effects of customer growth and customer retention.

Smaller firms can use alternative business models. A reselling models can be viable with 250,000 customers and more.

  • Study IPTV 2014

    40 PPT charts, 30 tables and charts

    € 690 (excl. VAT) Free shipping
    Add to cart

    Content

    • Overview of all IPTV services in Germany, Switzerland and Austria
    • Analyses of the different business models
    • Costs for construction and operation of an IPTV platform
    • Break even, ROI analyses
    • Forecast user IPTV in GSA till 2014
    Publication Type: Short study
    Pages: 40

Contact

Mathias BirkelSenior Manager

Tel.: +49-30-246 266 0

Mathias.Birkel@Goldmedia.de

Contact us

Back to list

You might be also interested in the following products

  • VoD-Ratings Quarterly OTT-Reports August 2019

    The VOD Quarterly Reports are a retrospective market and audience analysis of Pay VOD offers in Germany. The database is based on the Goldmedia VoD ratings.
  • Web-TV-Monitor June 2019

    The study’s examination of the growth and use of online TV in Germany is based on a survey of primary data research on all German online-TV Providers. The study also include German YouTube channels as well as the TOP 550 German Facebook channels.
  • Television piracy report 2018 August 2018

    In a report for VAUNET - Association of Private Media, Goldmedia has investigated the damage caused by television piracy. The use of illegal live TV signals is a mass phenomenon, it massively endangers the media and opinion diversity in Germany.
  • Pay-VOD in Germany - Forecast 2018-2023 June 2018

    In a study, Goldmedia examined how the Pay-VOD market in Germany will develop by 2023. Which providers are in the market, which business models exist, what are their sales potentials.
  • VOD Ratings November 2017

    Audience rating for paid VOD. Comprehensive “Day After Recall” survey approach for measuring S-VOD usage in Germany.