Study Video-on-Demand Forecast 2019Prof. Dr. Klaus Goldhammer, Tim Prien (February 2014)

Cover Studie VoD Forecast 2019

According to Goldmedia’s new study “Video-on-demand Forecast 2019”, video-on-demand is about to enter the mass market in Germany due to the devices and bandwidths available. Furthermore, the number of VOD providers is growing continuously.

In an extensive study, Goldmedia examined how the VOD market in Germany will develop by 2019. Which providers are in the market, which business models exist and what are their sales potentials? The study analyses various VOD segments such as T-VOD, S-VOD, DtO and A-VOD. Furthermore, Goldmedia has created three scenarios which describe the VOD development in Germany by 2019.

Besides market analyses, development scenarios und forecasts, the study also contains an exclusive user survey. In addition, the corporate version of the study offers an extensive Excel module in order to model customized market developments.

Parts of the study

  • Standard version study VoD Forecast 2019

    120 PPT-Slides as PDF, texts, facts and figures, tables and charts

    € 1,500 (excl. VAT) Free shipping
    Add to cart

    Table of contents

    Executive Summary

    Methodology Definition & delineation
    Business models
    Technical requirements

    Influencing factors
    Broadband/speed requirements
    Population development
    Legal starting situation (GEMA)
    Technical device base in Germany/penetration rates (PCs, Smartphones, Tablets, Smart Devices)
    Pricing (trend of prices of T-VoD/DtO)
    Billing models
    Usability

    Market Analysis
    Overview
    Market Shares
    Share of sales volume
    Key player insights

    Scenario overview & premises

    1. Big player Scenario
    T-VoD (users, sales per user, sales per film, films per user per year, T-VoD sales forecast)
    S-VoD (users, subscription costs per year, S-VoD sales forecast)
    DtO (users, sales per user, sales per film, films per user per year, DtO sales forecast)

    2. Professionalization of a German key player Scenario
    T-VoD (users, sales per user, sales per film, films per user per year, T-VoD sales forecast)
    S-VoD (users, subscription costs per year, S-VoD sales forecast)
    DtO (users, sales per user, sales per film, films per user per year, DtO sales forecast)

    3. Market innovation scenario (like Amazon Fire TV)
    T-VoD (users, sales per user, sales per film, films per user per year, T-VoD sales forecast)
    S-VoD (users, subscription costs per year, S-VoD sales forecast)
    DtO (users, sales per user, sales per film, films per user per year, DtO sales forecast)

    A-VoD market
    Ad spendings Europe
    Ad spendings Germany
    Sales A-VoD and forecast by 2019
    YouTube market share

    Black market
    Key players & market Shares
    Unique users
    Potential advertising revenue

    Conclusion and outlook

    Pages: 120
  • Corporate version study VoD Forecast 2019

    Standard version + Market Intelligence Database/Excel-Modul

    € 4,500 (excl. VAT) Free shipping
    Add to cart

    Content excel module - data analysis and data modeling

    • The Excel module contains three pre-defined, dynamic VOD market model scenarios based on an internal database
    • Significant market variables, curve functions and growth impulses
    • Customized to your company's needs, you can develop user-defined scenarios
    • Create dynamic diagrams, charts, dashboards and timelines
    • Export your market reports in XML, CSV, PASW/SPSS, PDF and Pivot formats
    Pages: 120

Contact

Prof. Dr. Klaus GoldhammerManaging Director and Partner

Tel.: +49-30-246 266 0

Berlin@Goldmedia.de

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