IPTV 2012. Market potential for IPTV in Germany
20.09.07"IPTV 2012" is the second edition of a report that analyses the development of IPTV in Germany. The analysis is supported by historic and forecast data covering IPTV penetration, subscribers and market share in Germany as well as detailed information on legal and regulatory aspects, technical implementation and IPTV content.
Key Findings
- IPTV is no dream of the future – there are already very successful examples, in France, for instance
- Forecast for high customer interest: More than 2,5 million IPTV customers in Germany in 2012
- IPTV is a real competitor for broadcasting technology but offers more possibilities for services
- The added value of IPTV – VoD, interactivity, diversity of channels – must be communicated clearly to customers
In the Report
- Technical implementation of IPTV
- Legal and regulatory aspects
- Content protection: digital rights management
- Economic basis: Players, revenue models, business models
- IPTV content: TV-services, community-TV, interactive services
- Alternative applications: Platforms, different services
- IPTV development in Germany: TV- and broadband market
- IPTV services in Germany, International IPTV services
- Analysis of market potential: Forecast until 2012
Pricing and Ordering
The report is only available in German.
165 pages, 92 tables and charts
Standard Edition (hard copy: € 1,750 excl. VAT
Corporate Edition (PDF + hard copy): € 2,850 eckl. MwSt
Report plus Workshop: We present the key findings of our research in a special workshop for your company. Please contact us for further questions.
The report is sponsored by BITKOM.
Publisher: Prof. Dr. Klaus Goldhammer
Authors: Mathias Birkel, Roman Buchwald
Please use our order sheet or contact Dr. Katrin Penzel via e-mail for further questions: Katrin.Penzel(at)Goldmedia.de

