Goldmedia specialises in media political consulting and political communications.
Markets, which were regulated separately in the past, are merging closer together, demanding an adequate, corresponding legal framework. New information technologies and digitisation processes pose political challenges in areas such as infrastructure, energy supply and the labour market.
Goldmedia Political & Staff Advising GmbH (GPSA) specialises in media political consulting and political communications, offering you support in strategy development and implementation for both politics and business.
Our Clients
Our clients include managing boards from all industries, ministers, and agency directors. A number of recognised experts with extensive expertise in political leadership positions are involved with GPSA.
Managing Board
Clemens Appel is the managing director of GPSA. A former labour judge and State Secretary of the Brandenburg State Chancellery, he has held a variety of leadership positions in courts and ministries since 1991.
During five years as Director of the Brandenburg State Chancellery, Clemens Appel played a leading role in handling diverse issues in broadcast and media politics. He was significantly involved in the preparations and negotiations for the German Film Fund (DFFF). Media political consulting is among the company’s focuses.
Clemens Appel was previously employed as State Secretary for the Ministry for Employment for three years and for the Ministry for Urban Development, Housing and Transportation for five years.
Our core competence
- Media politics: Media politics in Germany encompasses regulations at the state and federal levels as well as those within the EU. Realising your political and media political interests requires a high degree of legal and specialised knowledge and experience in dealing with political committees, institutions, and organizations, both public and private.
- Renewable energy: Goldmedia offers companies and authorities consulting in the field of renewable energies. We give you support in strategy development and implementation.
GPSA’s areas of consulting expertise
- Political consulting: Development of political strategies, political positioning for companies and institutions.
- Public Affairs: Representation of interests in the political and public realms
- Lobbying: Representation of interests for business partners, decision makers
- Theme management: Identification and inclusion of positions in the public discussion
- Personnel conception and personnel development: Re-conception, rebuilding, or optimisation of personnel structures for companies or for public corporations, goal-oriented development of employee skill sets.
Contact

- Clemens Appel
